Creative iMedia
R082 - Creating Digital Graphics
Learning Objective 2: Planning
LO2 is worth 18 marks. You need to:
- write about the client's requirements
- consider the target audience for the graphic
- decide on a visual style and composition for the digital graphic
- produce a work plan for the project
- describe the assets and resources you will need to create the digital graphic
- produce a visualisation diagram for the graphic
- explain the legal issues and restrictions that need to be considered for commercial projects like this
You also need to make sure that you use skills from other units as part of your work.
A copy of the markgrid for this LO is at the bottom of this page.
Visual Style and Composition:
This means that you have to come up with some ideas for what your graphic might look like - based on your understanding of the client's requirements and of the audience for your graphic.
What visual style and composition might include
Work Plan:
There are different ways to produce work plans.
You need to:
- identify what activities must be completed to produce your digital graphic
- estimate how long each activity will take
- identify the order that activities will need to go in (the "workflow")
Assets and Resources:
You need to identify and then write about these.
What does "Assets and Resources" mean?
Visualisation Diagram:
I think the best visualisation diagrams are done on paper and then scanned.
Make sure you add notes to your diagram.
Legal Restrictions:
Your digital graphic will be used "in a commercial context". That means people will make money out of it.
This means that there are legal issues and restrictions that you need to take into account - copyright, the use of trademarks, intellectual property rights etc...
You need to show that you understand these.
Make sure that you don't copy and paste information for this section. Everything must be in your own words. You need to reference any sources you use - including my notes above.
The Markgrid:
Here's the markgrid for LO2.

